Gaya APA

Jr., O, C, W., Mullins, J, W. (2014). e-Book - Marketing Strategy: A Decision-Focused Approach 8th Edition (Edisi ke-8). New York: McGraw-Hill Education (Asia).

Gaya MLA

Jr., Orville, C., Walker,., Mullins, John, W.. "e-Book - Marketing Strategy: A Decision-Focused Approach 8th Edition". Edisi ke-8 New York: McGraw-Hill Education (Asia), 2014. Electronic Resource.