Article - Investigating consumers’ cognitive, emotional, and behavioral eng…

By applying a natural language processing approach, the present study aims to reveal what features of brand posts (i.e., post type, vividness, interactivity, and valence) may impact consumers’ behavioral, cognitive, and emotional engagement respectively. After collecting brand posts data from a microblog website, multilevel mixed-effects regression models were utilized to analyze the pan…

Article - Reshaping the contexts of online customer engagement behavior via a…

Edisi

Volume: 129 Halaman: 902–910

ISBN/ISSN

0148-2963

Deskripsi Fisik

-

Judul Seri

-

No. Panggil

658.812 PER r

Article - Unlocking the precursors of customer service experience using artif…

Edisi

Volume: 37 Halaman: 388–418

ISBN/ISSN

1741-0398

Deskripsi Fisik

-

Judul Seri

-

No. Panggil

658.4038 RAH u

Article - Can AI chatbots help retain customers? Impact of AI service quality…

Edisi

Volume: 33 Halaman: 2205–2243

ISBN/ISSN

1066-2243

Deskripsi Fisik

-

Judul Seri

-

No. Panggil

658.812 CHE c

Article - Understanding Information Systems Continuance: An Expectation-Conf…

Edisi

Volume: 25 Halaman: 351–370

ISBN/ISSN

2162-9730

Deskripsi Fisik

-

Judul Seri

-

No. Panggil

658.4038 BHA u

Article - Impact of service quality on user satisfaction: Modeling and estima…

Quality of experience (QoE) plays a crucial role in attracting and retaining users of interactive Internet applications. In this work, the relation between quality of service (QoS) perceived by users and the satisfaction level of users is carefully studied. In our experiments, users encountered certain latencies while using a photo viewing service on their mobile phone; we used the experienc…

Article - Measuring customer satisfaction in electronic commerce: the impact …

Edisi

Volume: 41 Halaman: 915–943

ISBN/ISSN

1758-6682

Deskripsi Fisik

-

Judul Seri

-

No. Panggil

658.872 MAM m

Article - Customer satisfaction and loyalty with online consumer reviews: Fac…

While previous research investigated the effects of online consumer reviews on purchase behaviors, currently, there is still a lack of knowledge on the impact of the reviews' credibility, content quality and information usefulness on the customers’ satisfaction levels with them. Data were gathered from a sample of 512 participants. A partial least squares approach was utilized to evaluate …

Article - The Role of Customer Engagement Behavior in Value Co-Creation: A Se…

Edisi

Vol. 17, No. 3, Halaman 247–261

ISBN/ISSN

1094-6705

Deskripsi Fisik

-

Judul Seri

-

No. Panggil

658.812 JAA r

Article - The Customer Engagement Ecosystem Vol. 32, No. 5-6, Halaman 469–501

Edisi

Vol. 32, No. 5-6, Halaman 469–501

ISBN/ISSN

1472-1376

Deskripsi Fisik

-

Judul Seri

-

No. Panggil

658.812 MAS c