Electronic Resource
Article - When AI-Based Agents Are Proactive: Implications for Competence and System Satisfaction in Human–AI Collaboration Volume 66, Issue 4, Halaman 445–464
As the capabilities of artificial intelligence (AI)
technologies continue to improve, collaboration with AI-
based agents enables users to be more efficient and pro-
ductive. Not only has the quality of AI-based agents’ out-
comes increased, but they can now help proactively, and
even take over entire work tasks. However, users need to be
satisfied with the system to remain motivated to collaborate
and engage with AI-based agents. Drawing on self-deter-
mination theory, a vignette-based online experiment was
conducted that revealed that proactive (vs. reactive) help
from AI-based agents leads to a higher loss of users’ com-
petence-based self-esteem and thus reduces users’ system
satisfaction. This effect is moderated by the users’ knowl-
edge of AI. Higher (vs. lower) levels of AI knowledge cause
a greater loss of competence-based self-esteem through
proactive (vs. reactive) help. The findings contribute to a
better understanding of help from AI-based agents and
provide important implications for managers and designers
who seek to enhance human–AI collaboration.
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