Electronic Resource
Article - Determinants for Successful Digital Transformation Volume 14, Issue 3, Artikel No. 1215 (Halaman 1–18)
The proliferation of innovative digital technology is changing the industrial ecosystem;
thus, companies should have the ability to adapt to the new environment. However, the success rate
of digital transformation (DT) is still low, and there is a need to know its success determinant factors.
This study aims to examine factors that affect DT’s personal and social acceptance and empirically
verify whether they actually affect it. Success factors and risk factors affecting the adoption of DT
were identified from the literature review. The study collected data from 100 employees working for
Korean financial institutions to statistically analyze and identify the determinant factors affecting
successful DT. The results show that planned behavioral factors and innovative characteristics have
a positive effect on DT acceptance attitude and that DT acceptance attitude has a positive effect
on personal acceptance of DT. This study makes both theoretical and practical contributions. It
distinguishes acceptance of innovation in two ways: individual acceptance and social acceptance,
which has not been done in previous studies. It presents useful insights and understanding for
those interested in transforming their organization with new technology by suggesting successful DT
determinant factors.
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